ChromaticSoul :: The Blog

Marketing: Success Depends on the Details

Posted on: 16 December 2008

Let’s face it, in the current economy fine art is difficult to sell. It seems the American public has enough (sometimes not even that) to spend on the basic necessities of life (food, home, clothing, etc.). There just isn’t enough “extra” money left over for what in education is known as “extra curricular.” So if you’re business depends on marketing, take note.

We’ve done a fair amount of research on the subject, and here are some significant statistics that have born themselves out to be true from multiple sources. You can find more stats at EmailStatCenter. ..

While there is a lot more insightful information at EmailStatCenter, these are several of the items that are applicable to what we do. Keep in mind while reading items, that there’s a difference between B2B and B2C, and you need to know which of these markets you are reaching out to, and segmenting and designing your outreach specific to them. Also take note – some of the above details are about retail marketing, so consider how that might be different from your efforts, if it is. [via Photo Business News & Forum]

Read the rest of the story and check out the statistics here.

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  • thebail: Reblogged this on Underwater Ap
  • Veronica Lynne: Did you use it? It's RODEO time! That might make a good pic for the fb page to.
  • Veronica Lynne: Certainly. I am flattered. Just give credit--ChromaticSoul Photos. Also, I would love to see how you use it. The rodei is this weekend! Veronica Lynn
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